What began as an idea at a bachelor party has quickly turned into the Northeast’s premier axe throwing experience
In April of 2018, Jerry Ferraro and Graham Kelley were in Minneapolis, Minnesota for Graham’s bachelor party. Included in the agenda of weekend’s activities was to go axe throwing at a local facility. Within minutes of their first throw, the two quickly agreed that axe throwing was an activity that would thrive in their native New England and throughout the Northeast. Upon their return, Graham and Jerry met with Jerry’s longtime business partner, Maggie Slivinski, to pitch her on the concept of axe throwing as a business and to ask her to join in on the venture, both of which she agreed on.
The three partners immediately began to strategize and map out all of the necessary pieces for their yet to be named business. With Jerry’s entrepreneurial background, Maggie’s understanding of business planning and operations and Graham’s sales and account management experience, it didn’t take long as Blue Ox Axe Throwing, LLC was formally established in June of 2018, just hours before Graham’s wedding (which Jerry served as a groomsman).
Blue Ox Axe Throwing’s first facility opened in Wallingford, Connecticut in August of 2018 and has become Connecticut’s highest-rated axe-throwing venue, according to Connecticut Magazine. Blue Ox will be opening up a second Connecticut location in Bridgeport in the summer of 2019 and will be expanding operations to multiple locations throughout the East Coast in 2019.